锘� Graduate Certificate in Brand Management in Seneca College | Fees, Eligibility and More

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Canada

Graduate Certificate in Brand Management

Canada

Seneca College

North york, Canada

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About Course

Key information
Duration 		: 8 Months
Study Type 		: Full Time
Tuition fees 		: 15.00 CAD / Total
Exam Accepted 		: IELTS 6.0/9 | TOEFL 80/120 | PTE 60/90
Exam Intake 		: Jan | Sep
Conditional Scholarship 		: NA
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  • Graduate Certificate in Brand Management

  • This eight-month graduate certificate program focuses on providing you with the skills and knowledge to develop and execute successful brand strategies in today's consumer-focused digital environment. You will understand all aspects of a brand and then develop a plan to build successful brand equity.

    Your learning will be further advanced through a range of instructional styles, case studies and relationship-building with industry professionals through industry/association field work or optional work term.

    Skills

    Throughout this program you will develop the following skills:

    • Develop brand strategies
    • Product launch planning
    • Business analysis
    • Research
    • Branding 

    Work Experience

    Optional Work Term

    Students meeting all academic requirements may have the opportunity to complete an optional work term(s) in a formal work environment.  The work term(s) is similar in length to an academic semester and typically involves full-time work hours that may be paid or unpaid. In programs with limited work term opportunities, additional academic requirements and a passing grade on a communication assessment may be required for eligibility.  Eligibility for participation does not guarantee a work position will be secured. Additional fees are required for those participating in the optional work term stream regardless of success in securing a work position.

  • Your Career

    When you graduate from this program, these are the types of career options that you can explore:

  • Assistant brand manager
  • Product manager
  • Brand consultant
  • Brand strategist
  • Assistant marketing manager

  • You may also find your career on the product and service side of business and marketing.

    Affiliations/Associations

  • American Marketing Association (AMA)
  • Interactive Advertising Bureau of Canada (IAB)
  • The Canadian Professional Sales Association (CPSA)
  • Canadian Marketing Association (CMA)
  • Greater Toronto Marketing Alliance (GTMA)

Entry Requirement

Applicants must have a recognized degree with a specialization in a marketing-related discipline (e.g. commerce, economics, statistics, social psychology, cultural anthropology) from an accredited institution

Application Process

Prepare documents for application

  • LOR:
    • Relevant references must be provided by the applicants applying for:
      • Graduate Certificate in Database Application Developer
      • Graduate Certificate in Energy Management - Built Environment
      • Graduate Certificate in Project Management - Environmental
      • Graduate Certificate in Project Management - Information Technology with a recognized degree or postsecondary diploma from an accredited institution in Business or Liberal Arts
      • Graduate Certificate in Applied Electronics Design if an applicant provides an equivalent combination of partial post-secondary 
      • Graduate Certificate in Game Art and Animation if an applicant provides a partial postsecondary education degree
  • ESSAY:
    • A written English essay for applicants enrolling in Graduate Certificate in Database Application Developer is required
  • CV:
    • Resume is required for:
      • Advanced Diploma in Animation, focusing on any professional or volunteer positions that demonstrate creative or artistic talents
      • Graduate Certificate in Database Application Developer
      • Graduate Certificate in Energy Management - Built Environment
      • Graduate Certificate in Project Management - Environmental
      • Graduate Certificate in Project Management - Information Technology with a recognized degree or postsecondary diploma from an accredited institution in Business or Liberal Arts
      • Graduate Certificate in Applied Electronics Design if an applicant provides an equivalent combination of partial post-secondary 
      • Graduate Certificate in Game Art and Animation if an applicant provides a partial postsecondary education degree
      • Graduate Certificate in Documentary and Non-Fiction Media Production need to provide a resume and a cover letter

Additional documents required

  • For Diploma programs:
    • High School graduation transcripts (grades) for Grade 10, 11 & 12
    • English Proficiency scores
    • Photo and signature pages of passport
  • For Degree programs:
    • High School graduation transcripts (grades) for Grade 10, 11 & 12
    • If attended any post-secondary College/University courses or programs then include the relevent transcripts
    • English Proficiency scores
  • For Graduate programs:
    • University degree transcripts for all years
    • English Proficiency scores
  • Portfolio is required for the following courses, also applicants will receive notification of how and when to submit it:
    • Advanced Diploma in Animation
    • Advanced Diploma in Graphic Design
    • Graduate Certificate in 3D Animation
    • Graduate Certificate in Game Art and Animation
    • Graduate Certificate in Visual Effect for Films and Television

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